Role: Area Sales Manager, Hyderabad
Reporting To: Sriram G., Head of Strategy& Retail. HUL &IIM Calcutta alumnus with 11+ years of
experience in Sales & Marketing at HUL. https://www.linkedin.com/in/sriram-g-5b613695/
Experience:
 FMCG Sales experience in Hyderabad for a minimum of 2 years.
 Experience in appointing & handling distributors, hiring & training sales officers is a must
have.
 Experience in building relationships with store managers of Modern Trade accounts, executing
in-store in MT, hiring & training in-store promoters is a must have.
 Experience in packaged food companies is a preference, but not a must have.
Education: Graduation in any stream is a must. MBA is a preference.
Location: Hyderbad
You will find that we are built on transparency. Please only apply if this works for you financially.
About the Company:
The Whole Truth Foods (www.thewholetruthfoods.com) is a young startup that aims to rebuild the
world’s trust in its food. We are India’s first (and so far only) 100% Clean Label packaged food
company.
In a world of loud claims and quiet disclaimers, we mention all of the 1 to 7 kitchen ingredients used
in our products legibly in the front of our packs, because we have nothing to hide. We don’t use any
lab-made or natural sounding chemical alternatives in our food, and we never need to use disclaimers.
In a world obsessed with speed & efficiency, we eschew off-the-shelf 3
rd Party recipes or
manufacturing and craft and manufacture all of our food ourselves from farm produce, as the only
way to ensure the quality & cleanliness of our food. Check out our production facility at
https://thewholetruthfoods.com/barkhana& meet the very human Tais who make our food with love
here at https://youtu.be/jlIqE0nCMxk
Our philosophy is simple: rather than use the minimum amount of truth that is legally defensible, we
want to become the world’s most trusted company by making the cleanest food ever and always
sharing the whole truth about our food on the pack. You can see what this means here:
https://www.youtube.com/watch?v=cT-rTkvhLNo
But we do this well beyond our pack as well. Bad faith actors use the nuances and technicalities in
food, fitness and nutrition to confuse people and prevent them from educated choices, so we go the
other way. We help people understand the food they eat and what it does to their bodies better via
content that is loved by 200K people. Check us out at
IG: https://www.instagram.com/thewholetruthfoods/&
YT: https://www.youtube.com/c/TheWholeTruthFoodsYT/playlists
We pride ourselves on our truthful, collaborative & nurturing work culture, coalescing around the
mission that inspires us daily. Learn more about our values here
https://www.linkedin.com/feed/update/urn:li:activity:6903960325306007552/
The Whole Truth Foods is founded and led by Unilever alumnus and funded by marquee investors &
some of India’s best founders as angels. Research our founder & backers here:
https://economictimes.indiatimes.com/tech/funding/the-whole-truth-raises-15-million-in-series-bfunding-led-by-sequoia-india/articleshow/96861030.cmsWe have been in news recently for:
Our series of non-advertising, starring Rohan Joshi & our founder Shashank Mehta:
https://www.youtube.com/watch?v=pfHfzAPs3q8&list=PL4FmOjB-KQB8H887PvxLzMbX7tkoikwbz
Our launch of India’s first 100% date sweetened chocolate, with a portion control nudge built into the
bar itself: https://thehardcopy.co/innovative-design-indian-chocolate/
Our CEO fronted a campaign for another start-up whose product we use & like:
https://www.afaqs.com/news/advertising/razorpayx-turns-to-start-up-ceos-to-endorse-its-payrollsolutions
Oh, and we are one of the most loved brands in the country: https://thewholetruthfoods.com/lovewall
About the job:
The Whole Truth is one of the fastest growing and msot loved premium brands in the country.
Area Sales Manager at The Whole Truth is a dynamic role that has legs across demand generation,
demand capture& demand fulfillment. This role is best suited for someone with experience in front
line sales, but is looking for gaining greater knowledge about the full cycle from consumer to design
to production to logistics to sales to collection.
Personality:
High on energy
Easy to get along
Skills:
Personal selling: ability to pitch the product or service based on listener needs to convert
People management: build relationships, motivate, coach people
Planning: break down large tasks into small ones & prioritize
Working knowledge of MS Excel & ability to analyze data
Strong communication skills
Ability to learn at a fast pace
Analytically strong
Edge:
Experience in packaged food
Experience in scaling business for a start up
Application:
A single page CV, which should necessarily contain your marks/grades at 10th, 12th, Graduation & PG
(if relevant)
Please share your answers for the below one questions:
1. What do you consider the biggest achievement of your life so far? It can be professional or
personal. Why do you consider this your biggest achievement?
Cheers
The Whole Truth

Interested candidates can apply on 

sangeo.george@white-force.in

9303447007