Key Responsibilities: 1. Strategy & Planning: o Develop and implement comprehensive digital marketing strategies aligned with business goals. o Analyze market trends and competitor strategies to refine campaigns. 2. Content Marketing: o Manage content creation and distribution across multiple channels (blogs, social media, email). o Collaborate with the editorial team to align content with marketing objectives. 3. Social Media Management: o Plan, create, and schedule engaging posts across platforms. o Monitor and grow social media engagement and followers. 4. Search Engine Optimization (SEO) & SEM: o Optimize website content to improve search rankings. o Manage paid campaigns on Google Ads and other platforms. 5. Analytics & Reporting: o Track and analyze key performance metrics to measure the success of campaigns. o Generate detailed reports with actionable insights for improvement. 6. Email Marketing: o Create and execute email campaigns to nurture leads and engage audiences. o Monitor open rates, click-through rates, and other performance metrics