Assist in developing and implementing customer retention strategies, under the guidance of senior team members, to meet targets and KPIs.

• Support the CRM team in executing WhatsApp, Email, SMS, and Push Notifications marketing campaigns by coordinating with Digital Graphic Designers and Copywriters.

• Aid in analyzing the success metrics of Email, SMS, and Push Notifications campaigns to measure revenue per send.

• Assist in re-engaging dormant or inactive customers to optimize revenue returns per customer/data record.

• Contribute ideas and insights for CRM strategies aimed at attracting and retaining customers.

• Assist in segmenting the customer database for targeted marketing activities.

• Support in developing and executing testing strategies to enhance organizational and customer outcomes.