les & Profitability
 To drive Small Business Loan (SBL) (un secured) business through Muthoot Finance branches /digital business andopenmarkets
 To develop sales growth strategy, target market identification, mapping company's offerings to market needs inafast-paced environment
 To do sales budgeting. i.e. Based on the business target Decide on Manpower required & its salary costing, Incentivestructure & Targets
 To develop and execute business plans for achieving the targets of the Business Loan
Business Development
 To create and drive alternate channels for Sales along with the regular channels
 To open up avenues for business through corporate channel
 To Scan the National market and its competitive offerings on a periodic basis; report on emerging trends andbusinessopportunities for the consumer business.  Should give a quarterly update on various Salaried Personal Loan products in the markets offered by competitors. Business Development initiatives
 To understand the market dynamics and accordingly suggest Credit & product team in
devising competitive pricing structure periodically