13 MCA (Master of Computer Application) Jul 2013 Rajiv Gandhi Proudyogiki Vishwavidyalaya Jun 2016 WORK HISTORY ❖ SOCIAL MEDIA MARKETING EXECUTIVE FRANCHISE INDIA HOLDING LIMITED (12/2021 TO 05/2023) ➢ Manage online events and social platforms for Franchise India, Opportunity India, Entrepreneurs India, ISFA, India EV Show, and Indian Education Congress. ➢ Develop and execute social media strategies, monthly calendars, and content ideation. ➢ Implement content schedules and ensure timely delivery of engaging posts and updates. ➢ Edit news articles for social media platforms in both Hindi and English. ➢ Collaborate effectively with all departments to meet social media marketing requirements. ➢ Create and design daily posts for various social media portals. ➢ Produce and edit video content, including conducting interviews for uploading on social media channels. ➢ Develop and implement social media marketing advertisement strategies. ➢ Conduct research on relevant keywords, hashtags, trends, and utilize tools like Google Analytics and social media analytics. ➢ anage the organization's YouTube channel, including video scripting, caption and description writing, and thumbnail design. ❖ SOCIAL MEDIA MARKETING MANAGER Y INFO TECCHNOLOGIES BHOPAL (11/2019 TO 10/2021) ➢ Lead digital and social media marketing initiatives for government and private organizations. ➢ Conduct meetings with department heads to understand marketing requirements and objectives. ➢ Manage Google Ads campaigns, perform website analysis, conduct keyword research, and create engaging content. ➢ Collaborate effectively with all departments to ensure social media marketing requirements are met. ➢ Design graphics and write compelling content for social media posts. ➢ Create 2D animation videos to enhance brand presence and engagement. ➢ Edit videos for various social media accounts. ➢ Handle business pages on platforms like Facebook, Instagram, etc. ➢ Develop and execute social media marketing advertisements. ➢ Upload videos on YouTube and Facebook channels. ➢ Manage online classes and live events, ensuring smooth execution and engagement. CERTIFICATION PG Certificate in Cyber Law Jan 2018 Indira Gandhi National Open University Dec 2019 The Fundamental of Digital Marketing Sep 2021 -Powred by Google Rahul Goswami Phone No: +91 - 8319039897 E-mail: Goswamir222@gmail.com LinkedIn: https://www.linkedin.com/in/rahul-goswami-/ Address 1: Mondi Road, Shiv Nagar Colony, Tikamgarh (M.P.) 472001 Address 2: Shiv Durga Vihar, Block A, Dayalbag Road, Faridabad (Haryana) 121010 Experienced Social Media Marketing Professional with a strong background in digital marketing, administration, and cyber security. Passionate about leveraging digital platforms to drive engagement and achieve strategic business goals. Seeking a challenging role in a dynamic environment that fosters continuous learning and offers long-term personal and career growth. Rahul Goswami: 8319039897 Goswamir222@gmail.com Page 2 ❖ MANAGER CYBER LAW PIONEERS(01/2018 TO 10/2019) ➢ Managed the official website and oversaw the Digital Media accounts of the office. ➢ Planned and executed various events, meetings, and seminars related to cyber law. ➢ Managed Cyber Affairs magazine, which is published by cyber law pioneers. ➢ Organized meetings with editorial board members, proofread content, managed subscription & developed marketing strategies for magazine. ➢ Served as the Coordinator of MPCON (Government Initiative Partnership). ➢ Handled documentation, lead generation, and conducted inspections of centers as an MPCON Coordinator. ➢ Conducted information security awareness training programs in government organizations and engineering colleges. ➢ Drafted and reviewed files related to cyber-crime cases. SKILLS ➢ Excellent collaboration and communication skills, with the ability to work effectively with cross-functional teams. ➢ Proficiency in graphic design and content creation. ➢ Experience in creating 2D animation videos. ➢ In-depth understanding of various social media platforms and their marketing capabilities ➢ Ability to manage multiple projects and meet deadlines ➢ Strong analytical skills and knowledge of digital marketing metrics. ➢ Stay up-to-date with industry trends and best practices in digital and social media marketing. ➢ Proficiency in both Hindi and English languages, with strong editing skills. ➢ Ability to work independently, meet deadlines, and manage multiple projects simultaneously ➢ Creative thinking and problem-solving skills. ➢ Knowledge of SEO principles and experience in optimizing social media content. ➢ Experience in managing publications and executing marketing strategies. ➢ Knowledge of cyber Security/Social media Security concepts and regulations. ACCOMPLISHMENTS ➢ Successfully managed the social media pages for MPSACS (state government), driving exceptional results. Notably, the Madhya Pradesh Facebook page achieved the distinction of being the 2nd top-ranked page among all states in India within the same department ➢ Spearheaded the growth of the Madhya Pradesh Facebook page, achieving a significant milestone of obtaining the coveted blue tick verification from Facebook with a modest following of just 1500 followers. ➢ Played a pivotal role in the successful organization of the 2nd and 3rd editions of the India EV Show. Leveraging social media platforms, notably LinkedIn, Opportunity India and India EV Show accounts experienced substantial growth within a year, effectively connecting industry leaders and fostering valuable partnerships. ➢ Demonstrated exceptional marketing skills by driving successful campaigns with limited budgets, resulting in the generation of high-quality leads for targeted initiatives. ➢ Successfully connected all guests and participants on social media platforms for India EV Show 2nd and 3rd Edition as a Social Media Executive. ➢ Led social media marketing efforts for the state government, playing a pivotal role as a Social Media Marketing Manager. Rahul Goswami: 8319039897 Goswamir222@gmail.com Page 3 Tools & SOFTWARES ➢ Facebook Creator Account ➢ Google Analytics ➢ WordPress ➢ ChatGPT, Rytr ➢ Animaker ➢ HootSuite ➢ Canva & VN App ➢ Microsoft Office INTEREST ➢ Digital & Social Media Marketing ➢ Search Engine Optimization ➢ Google Analytics ➢ Pay Per Clicks ➢ Research & Analytics ➢ Social Media Strategy ➢ Continuous Learning: ➢ Video Editing/Animation ➢ Cyber Security EXTRA CARRECULAM ACTIVITY ➢ Certificate of Participation in Cyber-free India ➢ Certification of Tally ERP-9. ➢ Coordinator in MPCON (M.P. Govt. Initiative) MPCEDProject ➢ Participated in and Organized workshops for cyber security and awareness. ➢ Major training project on PHP in 2016 from DreamsoftSystem. ➢ Regularly practice with meta/Facebook digital marketing class test PERSONAL INFORMATION ❖ Father Name Mr. Harishankar Goswami ❖ D.O.B. 25/08/1991 ❖ Language: Hindi, English ❖ Hobby Travelling, Reading, Volunteering ❖ Marital status Unmerrid "Passionate And Proactive Individual Committed To Delivering Exceptional Results And Continuously Seeking Opportunities To Learn And Grow." Thank You for Reviewing my Curriculum vitae