135 OBJECTIVE- In search of an opportunity for personal and professional advancement in a demanding role with a forward-thinking company that will make use of my skills. EDUCATIONAL QUALIFICATION- Amity University - Kolkata, WB Bachelors Of Computer Applications Information Technology, 2017-2020 Netaji Subhas Engineering College - Kolkata, WB Masters of Computer Applications Information Technology, 2020-2022, Grade- 9.2 CGPA WORK EXPERIENCE- Genesix Solutions Pvt. Ltd. (April 2024-Present) Digital Marketing Executive • Responsible for managing all the social media handles of the company. • Working on building company presence through organic engagement strategies. • Making graphical posts using Adobe Illustrator and Canva. • Developing marketing strategies based on latest trends along with efficient budget management to cut down company costs. • Leading the marketing team for specific projects. Concretio (May 2023-Feb 2024) Digital Marketing Associate • In charge of producing visual material for social media. • Worked on generating leads. Generated over 500+ leads in months time. • Working on software like Canva, Zoho Social etc. for daily tasks. • Managing company’s social media accounts. • Learned content writing and advanced SEO by working on multiple projects. INTERNSHIPS- Appcake (January 2023- April 2023) Control Department Manager • Responsible for analyzing and tracking employee data using software like Time Doctor, Tableau. • Creating weekly and daily reports on employees from assigned department. • Learned how to work in a fast paced environment. • Analyzed over 200 data sets each from 15-20 employees daily and over 2000+ datasets weekly. Mind Purpose Leadership Pvt. Ltd. (August 2020- October 2020) Social Media Manager • Responsible for social media operations for the company like graphic content creation, email marketing, Linked In marketing etc. • Prepared potential target client database using online social media analytics and SQL. Increased company client base from 10 to 100+ using various social media marketing tactics. Study Table Test (June 2020-July 2020) Social Media Data Analyst Intern • Got hands on experience on social media analytics tools, Google analytics and post boosting to reach more audience. • Developed Social Media Strategy Map using various analytics KPI’s. Prudential InfoTech Pvt. Ltd. (June 2019-July 2019) Cyber-security Analyst intern • Conducted security audits to identify vulnerabilities. • Got hands on training on Kali Linux, CISCO Packet Tracer and BWAPP. • Monitored computer virus reports to determine when to update virus protection systems. TECHNICAL SKILLS- Python, C++, JavaScript, HTML, CSS, Tableau, Microsoft Excel (Pivot Table and VLOOKUP), SQL Canva, SocialBee, Missinglettr, Microsoft Designer, Adobe Photoshop, Google Analytics and Adwords CERTIFICATIONS- • Business Analytics Using Excel (Jadavpur University) • Fundamentals of Digital Marketing (Google) • Social Media Data Analytics (Coursera) SOFT SKILLS- Good Communication, Critical thinking, Collaborative, Risk Analysis, Growth Oriented LANGUAGES KNOWN- English, Hindi, Bengali, Japanese, German EXTRA CURRICULARS- • Head of International Press Committee in Model United Nations. • Former member of AIESEC • Ex-Core member of College Photography Club and Event Organizing Club.