● Own Loyalty Program on The Whole Truth website.

 ● Own execution and performance of remarketing campaigns via Emails, WhatsApp, etc. that improves customer lifetime value and brings back lapsed customers. 

● Setup automated retargeting journeys using marketing automation tools like Insider to drive higher retention. 

● Executing on-site experiments and campaigns to boost conversion rates and reduce abandonment across the purchasing funnel. 

● Drive growth & engagement through conceptualising great design and copy across all remarketing channels