Key Responsibilities - Develop and implement a strategic social media plan aligned with business objectives. - Oversee daily social media management across platforms: Instagram, LinkedIn, Facebook, YouTube, and the blog. - Collaborate with content writers and graphic designers to produce engaging and high-converting content. - Develop lead generation campaigns (organic and paid) to support business growth. - Create and optimize lead funnels, including webinars, free resources, and other strategic content. - Analyze and report on social media performance, providing actionable insights. - Brainstorm and execute creative ideas for increasing brand awareness and engagement. - Regularly monitor social media trends and adapt strategies to stay ahead.