Sales Officer Responsibilities:

• Developing and sustaining long-lasting relationships with customers.
• Screening, recruiting, and training sales employees.
• Calling potential customers to explain company products and encourage purchases.
• Answering customers' questions and escalating complex issues to the relevant departments as needed.
• Developing in-depth knowledge of company products.
• Maintaining an accurate record of all sales, scheduled customer appointments, and customer complaints.
• Collaborating with the marketing department to ensure that the company is reaching its target audience.
• Informing product developers of possible product improvements and changes to ensure that company products meet current market needs.
• Preparing cost-benefit analyses for prospective and existing customers to determine the most suitable purchase options.
• Analyzing competitors' products to determine product features, benefits, shortfalls, and market success.

Sales Officer Requirements:

• Bachelor's degree in business administration, business management, marketing, or related field is preferred.
• Proven sales experience.
• Sound knowledge of sales strategies and industry regulations.
• Proven track record of achieving sales targets.
• Strong analytical and problem-solving skills.
• Excellent negotiation and consultative sales skills.
• Effective communication skills.
• Exceptional customer service skills.